My name is Jono Landon and I’m an internet business developer in Toronto Canada and recently I felt the need to write about my top 5 reasons you should start tweeting.
Even as someone who knows a lot about social networks, until recently the real value of twitter was somewhat hidden from me. I say “real value” because though I’ve understood twitter from a text book point of view, it wasn’t until I started to depend on it that I really got it. And to be honest, I think there is still much for me to learn.
So what caused this new dependancy? well I happen to be launching a new niche social network here in my home town, Toronto. Our target early adopters are mommy bloggers and once I started connecting with this unique and exciting breed online, it didn’t take long to see how twitter is the glue that holds this group together. And well, you gota be where your market is.
The way I can best sum up Twitter, is that it’s like texting with your friends but doing it publicly. Being that it’s public, it’s a great way to bring other interested parties into the conversation. So when someone is searching twitter for something they need and they find your conversation about it, they find you. If you are someone who can help them solve their problem then you’ve got a opportunity in your hands. That opportunity could be a business lead, restaurant recommendation, up to date traffic info… you name it, people are tweeting it.
Tweeting takes some time to figure out, but there are only a few things you need to get used to. Like reading words with symbols before them (#, @) and learning how to express lots of meaning within 140 characters. Here are my top 5 reasons you should start tweeting.
- It will improve your communication skills. Twitter forces you to communicate a message that is engaging within a 140 maximum character limit. This is an exercise in being concise and clear. I can’t think of a more valuable lesson for writers, especially copy writers.
- It’s a great way to meet people you relate to. People find each other based around topics that matter to them. Where else are there millions of people in one place looking to connect about topics at all hours of the day. It has simply never existed before. For example, while connecting with mommy bloggers on twitter I met @elizabethtraub, had a very enjoyable hour long phone conversation during which I learned about her talented musician daughter Emily Otteson. I happen to also work in the music industry so this was a lot of fun.
- It requires virtually no investment. Not only are there millions of people looking to connect but they are doing it in a incredibly simple, convenient, fast, and free way.
- It’s a lot of fun. It’s like a puzzle, trying to get your message across in 140 characters. When you’re forced to be concise, you start to learn which words are essential and which words encapsulate many others. It’s a game.
- It will ensure you are not out to lunch with progress. Though it takes a little more labor to get into the grove then facebook does, this things isn’t going any where so you might as well at least give try and see what all the fuss is about.
I’m sure I’m going to write more about Twitter down the road as I continue to use it and see more value. In the mean time, I hope this helps shed some light on this strange but incredibly powerful form of connecting with others. Happy tweeting!